Jonathan Hurd, Director

By October 17, 2016Our People

Jonathan Hurd has more than 30 years of consulting and industry experience in communications, media and related technology sectors.  Since 2006 he has been a Director at Altman Vilandrie & Company (AV&Co.), a 120-person strategy consulting firm focused on technology, media, and telecom.

Jonathan has recently been leading AV&Co.’s unique proprietary consumer survey and simulation techniques to analyze the impact of “skinny bundles” of TV channels.  He has worked with video distributors on product design and pricing of traditional and “over-the-top” services, and has also been advising broadcast and cable TV networks on product and pricing strategy. AV&Co.’s recent collaboration with MoffettNathanson was featured in the research note, “The OTT Demand Curve…Threading the Eye of a Needle?,” drawing on findings from AV&Co.’s annual consumer video survey which Jonathan leads.  In addition, Jonathan is frequently involved in conducting due diligence projects for potential investors in the TMT space, including areas such as traditional video delivery, internet video delivery, wireless infrastructure, digital advertising, and digital publishing.  Jonathan is a member of the National Academy of Television Arts and Sciences, the group charged with investigating and selecting EMMY award recipients for innovative TV technology.

Prior to joining AV&Co., Jonathan was a Vice President with ADVENTIS, a TMT-focused strategy firm, and was a Partner in the Communication, Information and Entertainment practice of Mercer Management Consulting. Jonathan has also served as Vice President of Marketing for a computer peripherals manufacturer, and held marketing and strategic planning positions at Lotus Development Corporation.  In addition, he has served as a software development product manager in industries including financial services, computer peripherals, and video game development; he designed and created the Atari arcade video game “Food Fight.”

Jonathan received a BS in Computer Science and Engineering from MIT, where his thesis advisor was Nicholas Negroponte of the Media Lab, and an MBA from Harvard Business School, where he received First Year Honors.  He is a member of the Eta Kappa Nu Electrical Engineering Honor Society and the Tau Beta Pi Engineering Honor Society.